PPC advertising

How To Get More Traffic To Your Blog - VI

Getting boat load of traffic to your blog is the dream of all bloggers. Internet marketing is one way to get traffic to your website. Although there  are many ways to do it free but one other method that requires small amount of your money is PPC (Pay Per Click) which  has been around for years and is continuing to grow. But if you are a new blogger and wanted to start PPC you should know a few early stage problems that you may suffer. I will describe a few of them in this article.

Problems for Pay Per Click advertising Campaigns

There are a few problems that a new advertiser may come across. One of them is not getting the desired traffic. I always mention in my tips that getting traffic is something thing but getting the desired relevant traffic should be your first aim, this could become a little difficult when you opt Google adwords and the keywords that you mention for your PPC ads does not relate to what you are providing to your visitors and subscribers.

The other problem that you may encounter as a starter is setting the cost of your ads. Setting the amount you agree to pay according to the profit you earn in return is important and sometimes can't be achieved effectively.

Solutions

Ask yourself what suitable keywords can define your blog or why the search is being performed and if the keywords used are what your site has to offer. There are many ways to improve the keywords optimization. The most effective of them is the one which is done using Google keywords search and finding out which are the keywords that are more positive to attract targeted traffic. And for second problem you should start with a small PPC amount and if goes well then follow PPC by spending more money in the way.

Note: There are many other websites that allow you to advertise your blog ads. List include Yahoo, Adbrite, Amazon and the list goes on and on. But social networking websites such as Facebook also allow you to advertise so take into consideration as well before making any other decision. I personally use the Google Adwords and recommend it to you too.

Waiting for your comments and suggestions Abeer Khan. Follow my whole series of "How to Blog" on http://tipscomefast.blogspot.com

Use Social Networks

How to Get More Traffic To Your Blog - V

Viral marketing is used to describe when a product or advertisement spreads very quickly around the internet. Something that "goes viral" has the potential to reach millions of people within a few days. It is called viral because it acts and spread the same way a virus does.

Look at the common flu virus. Once one person gets it, they can pass it on to more people. Then each of those people pass it on to more people. It keeps spreading out and soon everyone has the flu.

In marketing it works the same way. Let's look at an example. I find a funny video on YouTube and create a page on my site for it. I then send out an email to my friends. Five of my friends come to my site. So we are starting with five people. Now each of those friends then tells five friends. Now 25 new people have come to my site. Then each of those 25 people tell 5 people. That brings the total up to 125 new people. And once again each of them tells 5 people. Now 625 new people headed to my site. If they each told 5 people, that would bring my 3125 more visitors. And just one more. They tell five people and I get 15625 new visitors to my site.

I hope you see the huge potential here. You can quickly reach a huge number of people. Each of those people is a potential customer for you. Just imagine if each person in my example told 10 people. Here is something for you to think about. I recently read that the average Facebook user has 137 friends. So if they told each of their friends how many visitors do you think you would get to your website. You traffic stats would be off the charts.

Now that you understand how implementing viral advertising can get free traffic to a website, I'm sure you are wondering what kinds of things have the potential to "go viral." Unfortunately, you can never be sure what will go viral until you try it. I have had some videos I thought would go viral, and then nothing happened. While I have seen a couple of reports that I thought weren't all that good literally spread all over the internet.

There are many things that have the potential to go viral. Ebooks, videos, flash games, articles, news items, and gossip can all can go viral and drive free traffic to your website. Although it is possible, you will probably not hit a home run on your first try. Don't be discouraged. Keep trying until you get something to go viral.